Posts for Strategic Communication

From Total to Social – Recalls in the Digital Age

星期一, 22nd 六月 2015

Year after year, product recall statistics continue to rise. Product recalls present potentially high risk for companies across industries. Global production, products’ increasing complexity and closer market surveillance will keep fuelling this increase for the foreseeable future. Analysing the communication challenges caused by such product-harm crises is of tremendous importance and growing relevance. Read more...