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Véronique Adam

Associate Director

Véronique Adam joined Interel Belgium in 1992. She is Associate Director in the Belgian Affairs practice in Brussels.

In 1988 she started her career as a public relations consultant at Trimedia Belgium Contact. After an experience in journalism at the actual Sud Presse group, the regional Télésambre TV channel and the cultural department of the RTBF broadcasting news.
At Trimedia Belgium Contact PR agency to manage press relations for FNAC, Delvaux leather goods manufacturer, Brother, Delhaize, … She transferred to Interel Marien in 1992 where she have managed the internal and external communication of The Order of Architects for 8 years, before dedicating herself to external communication audits for brands such as Spa Reine and Delhaize.

During the last years, at Interel, she managed “with passion” PR campaigns for companies and brands such as NIVEA, Eucerin, Hansaplast, Minute Maid, Europ Assistance, Infobeton/Febelcem, eBay, Fonds Erasme, Groupe Seb/ Moulinex, Corman, Exki, Di, UGC Belgique, Dog chef, CANIAO. All with one objective: sharing unique brand content and stories with added value to well-targeted communities.

Veronique holds a master’s degree in journalism and communication at the Université Libre de Bruxelles. .

Besides her native French, Veronique is fluent in Dutch and in English.