Carylann Assante, CAE, a seasoned tourism and association executive with more than 30 years of experience in the industry, serves as the Executive Director of the Student Youth Travel Association (SYTA), the international association that promotes student and youth travel worldwide. Carylann is also the Executive Director of the SYTA Youth Foundation (SYF), the philanthropic arm that provides scholarships and education experiences for students and youth who are unable to travel due to financial and personal hardship.
Since joining SYTA in 2010, Carylann has developed and implemented initiatives that have contributed to membership, registration and revenue growth for SYTA and SYF. The SYTA Annual Conference, the premiere showcase for student youth travel, experienced record growth with over 1,000 attendees participating in business-to-business meetings. In addition, SYF doubled its fundraising and the number of kids impacted through travel.
Prior to joining SYTA, Carylann served as the Vice President of Member Relations and Partnerships at the American Society of Association Executives (ASAE). In this role Carylann was responsible for building relationships with associations and business partners that served the industry. As an experienced association executive, Carylann spoke at conferences, meetings, and industry events on all aspects of association management.
Carylann has also held senior level sales and marketing positions at Tiffany & Co. and served as Director of Conferences and Events at both Virginia Tech and the University of Virginia.
Carylann also serves on the Associate Board of the U.S. Travel Association.