Interel Expands Presence in South America

Interel, the global public affairs consultancy, has expanded its presence in South America forming partnerships with best-in-class communications and public affairs firms in Argentina (Identia), Brazil (Imagem Corporativa), Chile (Extend), Colombia (Dattis) and Peru (Concertum and CSR Consulting)

With the impeachment and definitive removal of Brazilian President Dilma Rousseff earlier this month following the manipulation of government finances, the partnerships come at a time of political upheaval across South America. 

Ms Rousseff’s successor, center right Michel Temer, has vowed to revive the troubled economy and introduce more market friendly policies. It is hoped that these changes will build confidence and attract investment, both of which are needed in light of ongoing anti-corruption investigations that have resulted in the imprisonment of several high level business leaders and the prosecution of politicians.

Brazil is the latest South American country to see center or center right leaders take over from left wing governments. Mauricio Macri beat populist Cristina Kirchner in December 2015 and earlier this year Pedro Kuczynski, a former Worldbank and IMF official and right of center politician, took over as President in Peru from left wing Humala. Chile, Bolivia and Ecuador have also displayed signs of political change, while it is open to question as to whether and how long Nicolas Maduro can hold power in Venezuela.  

These developments are expected to create rapid demand for professional and transparent government relations and public affairs services. As such, Interel has built a network of trusted partners in some of the most important countries in the region. These firms offer a broad range of communications, public affairs and government relations services and operate according to the hightest professional standard.

All firms have become part of the Interel Global Partnership, an expanding global network of leading independent consultancies providing public and government affairs, strategic communications, advocacy and business intelligence support in 60 markets worldwide. 

“Public affairs as a professional service is changing,” says Fredrik Lofthagen, 

CEO of Interel and Chairman of the Interel Global Partnership. “Clients need an integrated approach across a broad array of private and public sector stakeholders on policy and social issues not just in one but often in many countries.”

“Our partners in the South American region offer a range of professional and sophisticated public affairs and government relations services, which has put them in a great position to take advantage of increasing demand from domestic and multinational clients,“ says Jason Jarrell, head of Interel global practice, based in Washington DC. “We are very excited to be working with our new partners to support clients in these quickly changing markets.”

This new and expanded capacity builds on Interel’s capabilities in North America, led by Jason Jarrell (U.S. director and head of global practice) and Benno van der Laan (director for EU and Latin America).


Sara Torpy

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