Zeynep Gögüs founded ZEGO Communication Strategies Center in 2002. A journalist of over twenty five years standing and an expert in strategic communications and European Union issues. Zeynep Gögüs is one of Turkey’s leading commentators on EU-Turkey relations. She is also the co-founder and publisher of Euractiv.com.tr. She has written four books, two of them on EU-Turkey relations. She is a free lance contributor to various publications.