8 June 2017 - Outline
The political context is shifting dramatically at the moment, creating opportunity and risk which is challenging for business to manage.
For our 4th Global Public Affairs Summit, we’re focusing on how public affairs professionals can help business to take a strategic view of those shifts in the global political context and manage them proactively in new and innovative ways.
Welcome and state of the public affairs nation
Business and strategy: Public affairs at the top table
Gui Athia, VP Government Relations and Public Affairs, EMEA, Nike
Four shifts in global political risk
1. An inward-looking USA?
2. An outward-looking China?
3. Russia’s place in the new order?
4. An isolated UK?
Part 2 – New approaches for political risk management
Positivity vs negativity – a counter-approach for business
Olivier Van Duuren, Former COO/CMO Microsoft Belgium, Author – The Dualarity
Countering the politics of Twitter
Power shifts and power vacuums: Building a movement in 2017
Eve Zukerman, Digital Strategist
Influencing in high stakes environments
Emma Dutton M.B.E., Former Human Intelligence lead, Afghanistan, MD Applied Influence Group
Data and metrics: An informed approach to campaigning.
Gala Dinner and Global Public Affairs Awards
9 June 2017 - Members of IGP only. Programme to follow
In this private session for members for the Interel Global Partnership only, we’ll be devoting the day to new business opportunities, new services and issues affecting the public affairs profession in the management and development of their businesses.
The session will open at 9.30 and close at 14.30 to allow time in the afternoon for networking if required. This session will take place at Interel’s offices, Rue du Luxembourg.